Sunday, October 31, 2010

What message is your FOR SALE sign sending part 2

As you may have read in part 1 of this subject, "Price Reduced" riders on a For Sale sign can send the wrong message to potential buyers. Ok, that being said, what about a "Sale Pending" sign rider?

Does it tell a potential buyer to drive on by and not even consider your home? What if the sale fails? Not so unusual these days with financing tough to come by.

Potential buyers may have dismissed this home and may not come back. Nobody likes to fall in love with a home they ultimately cannot have. The opportunity is lost. Others may be thrilled it is available again, but will they wonder what happened? Will they believe what the listing agent tells them about why it fell out or will they wonder if there was a problem with the home?

Any thoughts?

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